Client Overview

Helen Capanda (née Segal) is a BACP-accredited integrative Therapist with over 25 years of experience. She specialises in trauma, anxiety, grief, and stress-related issues, offering a compassionate, creative, and client-led approach through EMDR, play therapy, and the arts. Her practice supports children, teenagers, and adults through in-person and online sessions.

Project Objective

Helen approached Telsa Media to create professional headshots and workplace photography that reflected her calm, approachable, and creative personality while presenting her as an experienced and trustworthy therapist.

1. Pre-Production & Planning

  • Discussed Helen’s brand values: warmth, professionalism, and creativity.
  • Planned a natural, softly lit style that conveyed approachability and expertise.
  • Selected her therapy space as the primary location to showcase authenticity and a welcoming atmosphere.

2. Photoshoot Execution

Headshots

  • Captured a variety of portraits:
  • Clean, professional images for her website and directories.
  • Relaxed, playful shots to show warmth and relatability.

Workplace Photography

  • Showcased Helen’s therapeutic space, including art materials and a calm environment.
  • Captured candid moments to reflect her engaging, client-centred approach.

Lighting & Composition

  • Used soft lighting to achieve a natural, welcoming tone.
  • Framed shots to highlight both professionalism and creativity.

3. Client Experience

Helen was open to creative suggestions, allowing us to experiment with poses, backdrops, and tones. Our team—photographer Arpan and assistant Dylan—worked collaboratively to ensure she felt comfortable and confident throughout the shoot.

Testimonial

“I had a professional photoshoot with Telsa Media, and the experience was fantastic. Jason not only sent over a talented photographer (Arpan) but also a young man (Dylan) who was there to assist. I was a little nervous before the shoot, but as soon as they arrived, that all changed. Dylan was amazing—he really listened to what I wanted, engaged with me fully, and helped bring out my fun, playful side while still capturing my professionalism and expertise. I genuinely had so much fun during the shoot. The final photos were exactly what I had hoped for, and they were edited and delivered in no time. As soon as I uploaded them to my professional site, I received four new enquiries within a week! Thank you, Jason and the Telsa Media team—you nailed it.”

– Helen Capanda

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